
End of the tyre kicker as majority of consumers arrive at forecourts ready to buy on first visit
According to the latest consumer research from Auto Trader, the traditional ‘tyre kicker’ may soon be a thing of the past as most of today’s car buyers are not only arriving at forecourts ready to purchase, they’re ready to do so on their first visit. The research, which builds on a previous study conducted in 2019, highlights a dramatic shift in